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VILLAINS

Another one of my favourite campaigns I've worked on for Disney, celebrating Halloween, the iconic Disney Villains and the Disney+ campaign Hallowstream.

I built out the social plans for Disney Australia and New Zealand Facebook & Instagram and Walt Disney Studios Facebook.

INFLUENCER COLLABORATION

Working with a QLD based SFX make-up artist and influencer (@thefauxchanel) I found, we collaborated on a series of Instagram posts and stories to support Disney Villains as well as the Disney+ Hallowstream campaign highlighting the key titles Nightmare Before Christmas and Hocus Pocus.

ENGAGING POSTS

Engaging posts I ideated to celebrate Disney Villains and to support Disney+ Hallowstream campaign.


Ideation: Elissa Wardrop
Design: Internal Creative Team

COMPETITION

Competition in collaboration with ACMI to encourage people to get creative and unleash their inner Disney Villain at home during lockdown.

USER GENERATED CONTENT

User Generated Content I sourced for engaging sustain content spanning Halloween at the Disney Parks, Disney Villains and Hallowstream.

PRODUCT INTEGRATION

Product posts I did to support Australian brand Villains/Halloween product launches.

SUSTAIN CONTENT

Additional existing content I sourced from the US Disney channels and utilised throughout our campaign.

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